Your program stays the program. Your SSO stays the login. Your CRM stays the system of record.
More fans.
Less effort.
FanFest converts fans into paying members by automatically rewarding every fan, for every action, on any channel, anywhere in the world.
91% of fandom is invisible to you.
A fan takes around 1,000 actions a season. Your channels see fewer than 1 in 10 of them. Everything else - the loudest, most loyal behavior your fans have - goes unrecognized, and invisible fans earn brands up to 24x less.
Three products. Each stands alone.
Modular by design. Take one, take all three - every piece plugs into your existing SSO and feeds your membership program, your CRM and your CDP.
One photo from the pub - jersey on, broadcast on screen, sponsor product in frame - and computer vision verifies fandom no channel can see. Opt-in and fan-submitted; nothing runs in the background. Consent, redaction and audit trails come standard.
One SDK that turns every property you already run - app, web, retail, ticketing - into a single XP ledger. Every action becomes a reward, automatically. No replatform.
Where everything lands: fans compete, converse and entertain themselves - gameday and all week, in any language. White-labeled into your destination, with a no-code console your team runs without engineers.
Neither should your rewards.
AC Milan: Over 40,000 fans, turning social followers into live fans.
A season-long club destination linked from AC Milan's website turned social reach into live audiences - and live audiences into known, returning fans.
of the season's traffic happened between shows - fans came back on their own
fan retention after 30 days
average time per show for registered fans
"FanFest gave our fans a reason to show up between matches. The destination became part of how they follow the club - and the numbers on Derby day spoke for themselves."
"Every activation we ran through FanFest converted measurably better than our baseline. Verified fan behavior is the kind of inventory we'll pay a premium for."
Additive, by design.
White-labeled into your destination. No new app, no new login, no audience leakage.
XP, enriched profiles and insights publish back to your CDP and CRM. You keep the data.
Three revenue lines. Not a cost line.
XP and verified behaviors drive conversion into membership and whatever you price next. We share in what we help convert.
FanFest+ subscriptions, digital consumables and one-time purchases - new things to sell that don't exist today, revenue-shared with you, easy to switch on.
Verified conversion becomes sellable inventory. That revenue is 100% yours.
Frequently asked questions.
Whose brand is it?
Does this replace anything we run today?
Who owns the fan data?
Do fans need a new app or login?
How does FanFest X-RAY handle privacy?
What does it cost to start?
every fan?